Tag Archives: P&C Insurance Leads

Lead Scoring For Higher Conversion

Lead scoring is a method of assigning rank to your prospects using a point system to determine their individual value to a salesperson, and to better understand the leads position within the sales funnel. This allows for maximum sales efficiency by using work hours to focus on the leads that will convert, while also allowing […]

Discover New Ways to Optimize Every P&C Lead

Property & Casualty insurance is fairly unique in the insurance world, as customers are not locked into their purchase for any regulated period of time. This means that P&C insurance customers are driven by entirely different reasons than those purchasing health insurance, life insurance or other insurance products. Loyalty to their providers is one of […]